“The unique thing about video is that it's a multi-sensory experience that really enables you to provide an emotional context for the content you're delivering,” shares Rebecca Read on the most recent episode of The Inspectations Podcast.
Rebecca Read, the "Boss Lady" for Benchmark Multimedia, joins CEO of The Aebli Group, Justin Starbird, to talk about how the right production partner will build a relationship and form a partnership with you so that they can really, truly understand what your business is about and help you communicate your message.
The secret: It's about listening. That's what it really comes down to. You listen from the very minute that the client picks up the phone and try to understand what their story is and what is the best way to tell that story so that you reach the right audience, engage that audience, and inspire that audience.
To hear more, check out the episode "CHOOSING THE RIGHT VIDEO PRODUCTION PARTNER" on The Inspectations Podcast, live now!