In the latest episode of the Inspectations podcast, host Justin Starbird sits down with Gerri Knilans, President and Founder of Trade Press Services. With nearly three decades of experience in the ever-evolving world of marketing and publishing, Gerri shares her incredible journey and offers invaluable insights for business leaders.
Tune in to hear how Gerri transformed Trade Press Services from a niche article-writing firm into a comprehensive marketing powerhouse.
Discover the strategies she employed to navigate the digital revolution, the rise of AI, and the diversification of her service offerings.
Gerri also dives into the importance of maintaining integrity in the age of AI, building and retaining a talented team, and planning for the future.
Whether you're a seasoned business leader or just starting out, this episode offers valuable lessons on navigating change, diversifying your offerings, and planning for the future.
Tune in to gain inspiration and actionable advice from a true industry veteran!
Tackle one of the toughest challenges in business leadership - effectively "inspecting what you expect" - on The Inspectations Podcast!
Too often, businesses fail or managers lose their way due to the fact they were operating based on expectations they had never inspected.
The Inspectations Podcast, hosted by Justin Starbird, CEO of The Aebli Group, brings together leaders spanning diverse industries, to explore topics such as best practices, innovation, leadership, and business development.
Born from internal discussions within the TAG Team, the podcast strives to enhance processes and systems in your business!
Tune in today for illuminating discussions and actionable insights!